Reports

Research on how people sign up.

Original research from Verified on signup, identity and conversion, so you can see how your flow compares.

Cover of The State of Signup 2026 report
NewSeptember 2026 · 17 pages · PDF

The State of Signup 2026

Benchmarks and best practices for onboarding flows. We signed up for 280 companies in fintech, healthcare, gaming and real estate, logged every field they asked for and timed every step.

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Inside the report

  • What companies ask for at signup, field by field and industry by industry
  • How long onboarding takes, and how much of it goes to verifying identity
  • Who uses phone verification today, and who still relies on email
  • Real signup flows from Moomoo and General Medicine
  • Three recommendations for faster, safer signup
In the report
In the report

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